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Park University Office of Communication

Office Location: Parkville Campus, Mackay Hall, Room 12

Normal Hours of Operation: 8 a.m. to 4:30 p.m., Monday through Friday

Phone: (816) 584-6212

E-Mail: advancement@park.edu

The Office of Communication at Park University serves to provide support for publications, marketing, community activities, internal and external communications, news releases, graphic design, web design and telecommunications to effectively communicate with the entire Park University community.

An important part of our communication program is the guidance and assistance we offer individuals and departments on Park campuses nationwide. We work with administrators, staff, faculty and students to publicize events, produce publications and assist with special programs. We also provide assistance with editing copy for items such as fliers, brochures and program booklets, in both print and electronic formats.

Internal and External Publicity

The Office of Communication works to showcase Park University faculty, staff, students and programs though a variety of forums, including internal newsletters (Imprint Express, The Park Current, E-News), Park’s web site, www.park.edu, local media and alumni publications. The office is always seeking information about new programs, outstanding students, faculty/staff achievements and more. Please share your news!

To submit information for one of the internal newsletters or for other publication needs, including Park’s event calendar, contact Brad Biles, communication coordinator, at brad.biles@park.edu or (816) 584-6888.

For tips on media coverage, visit www.park.edu/webguide/tips.html.

Achievements

The Office of Communication also serves the faculty, staff and students by sharing their accomplishments with colleagues, fellow students and various media outlets. Individuals should send submit a Park News form or send an e-mail to Brad Biles about papers they have presented or honors received. Information about staff and faculty is also used in the Imprint Express and E-News newsletters, in the Faculty Accolades section of Park’s web site and in Park University Magazine.

Speakers Bureau

The Office of Communication maintains faculty resumé and curricula vitae files that are voluntarily submitted for the Speakers Bureau listing. These materials are used for requests for speakers and to provide background for news releases about administration, faculty and staff.

To submit a new application for the Speakers Bureau information, please fill out the Online form; current members of the Speakers Bureau wishing to submit additions or changes should e-mail them to Brad Biles.

Public Events

The Office of Communication sends news releases to local media about Park University events that are open to the public, as well as highlights faculty, staff, students and alumni major accomplishments. These events and accomplishments are also included in the Imprint Express and E-News newsletters. To publicize your upcoming event or to share other news, please submit a Park News form at least four weeks in advance of your event as media require information submitted weeks in advance.

Please include biographical information about speakers/performers or details about the event, and photos, if available. In order to set up advance interviews with reporters, submit the phone number and/or e-mail of the event contact person, guest presenter/performer and/or the contact information of the booking agent. Also provide the date(s), time(s), location and admission fee for the event. The Office of Communication will also assist in alerting the public if an event must be canceled or times/dates/locations change.

Responses to Reporters

The Office of Communication fields calls and requests from all media outlets. Reporters may be seeking expert comment on breaking news or information about an event or program at Park University. It is the guideline of Park University, as well as most colleges and universities, that all requests for interviews from the media, including requests from Park student media outlets, must be routed through the Office of Communication office in order to:

  1. Obtain the scope of the story
  2. Better prepare for the questions
  3. Identify the questions
  4. Share information in advance with the University expert
  5. Report the calculate sum of inquiries annually


Faculty, staff and students contacted directly by a member of the media are requested to please notify the Office of Communication as soon as possible.

Publications assistance provided by the Communication office

  • Graphic design
  • Marketing
  • Web design
  • Editing or rewriting copy
  • Access to photography, artwork and logos
  • Planning and writing specifications for printing jobs

Production of publications and web design is a major tenet of the Communication office, and we are more than willing to assist any department with submissions to the web page, and created mailers, posters, etc. We can also provide suggestions for local printers.

Photography

The Office of Communication also takes photos of major University events, such as convocations, commencements, ribbon-cuttings, etc. In addition, the Office has extensive photo files containing images of Park University buildings, student events, graduations and other special events. Please contact Brad Biles, communication coordinator, at brad.biles@park.edu to request copies of photos.

Publications

The publications produced by Park University serve to provide information to Park constituencies. Park University Magazine showcases the unique programs at the University, achievements of Park graduates and the quality of academia. » View our publications.

Style Guide

Park University maintains identifiable standards in all publications to create positive and consistent communication. The Park University Style Guide serves as a quick reference to outline those expected standards, and reflects University and The Associated Press Stylebook writing standards. The Park University Style Guide can be accessed at www.park.edu/webguide/ParkStyleGuide.pdf.

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