Kristina Bright Appointed Senior Director of Enrollment Marketing at Park University

August 1, 2025 — Park University has recently appointed Kristina Bright to the role of senior director of enrollment marketing.

In this position, Bright leads a unified marketing effort that emphasizes student recruitment and coordinates all aspects of strategic marketing across all of Park’s student population — traditional, online, graduate and military. Bright also develops institutional messaging and strategies to champion integrated marketing to enhance enrollment at the University.

Bright most recently served at Westminster College in Fulton, Mo., since January 2018, holding various roles as executive director and director of admissions marketing and communications (September 2018 to June 2025), after beginning her time at Westminster as director of annual giving. Previously, she was a co-founder, partner and chief marketing officer at Bravo Creative in Jefferson City, Mo. In addition, Bright spent 12 years at William Woods University in Fulton, as the graphic design manager and marketing and creative director, as well as some time as an adjunct instructor of marketing.

A two-time graduate of William Woods — Master of Business of Administration degree in marketing and a Bachelor of Science degree in graphic design and marketing — Bright is active in the Fulton community as the vice president of the downtown Brick District and as an ambassador with the Callaway County Chamber of Commerce. She currently serves on the boards of the Missouri Credit Union and the Callaway County Humane Society, and is a past board member of the United Way of Callaway County.