Business Analytics | Park University

What is a certificate in business analytics?

The graduate certificate in Business Analytics is housed in the Robert W. Plaster School of Business. The certificate is aimed to provide students with the skills and knowledge in Business Analytics, which will allow them bridging technologies and data-driven decision-making in Business and other relevant fields. The certificate will prepare students to understand how technology helps working with data; how to convert analytical questions in to a set of actions, and how to use appropriate tools to perform them. Students will have the opportunity to practice working with big data, data mining, predictive models, data visualization, and/or conduct analysis of marketing or web data.